Mārcis Lapiņš is a freelance art director and designer whose practice spans concept development, creative strategy, and campaign direction. With an eye for visual culture and image-making technologies, he leads and crafts projects that balance high production value with artistic clarity.

Specialising in fashion, beauty, luxury, technology, and sports clients, he has directed show narratives and global campaigns, led cgi productions, and managed complex creative workflows. His approach unites conceptual depth with technical expertise, delivering prescriptive treatments and forward-pushing ideas that resonate with brands on a global scale.














           Nike 'Victory Lap' Shanghai Fashion Week 2025
           Creative Direction - Studio Jarvis
           Show Visuals: Services Généraux, Anti Studio
           Role: Art Director 















           'Everyday Highfidelity' 2025
           Studio: Anti Studio
           Role: Art Director, AI Artist, Creative Postproduction

            


















           Lancôme Génifique Global Campaign 2025
           Creative Direction - AKQA
           CGI Production: Anti Studio
           Role: Art Director














 



           Nike 'On AIR' Paris Olympic Kit Reveal Show 2024
           Creative Direction - Studio Jarvis
           Show Visuals: Mike Lamont, Closer 
           Production: La Mode en Images
           Role: Art Director, Designer 
            












           
           Throat 2024
           Collaborator: Mike Lamont
           Role: Creative Postproduction, AI Artist




















           Aquablu REFILL+ Series 2 Campaign 2025
           Studio: Anti Studio
           Role: Art Director, Creative Postproduction, AI Artist



















           Self-initiated 'Distressed Silhouettes' 2024
           Role: Creative Postproduction, AI Artist





















           Au Départ Paris Branding 2023
           Creative Direction: Studio Jarvis
           Role: Graphic Designer, Art Director